So what is a social media manager, you ask? A social media manager takes over your social media channels and implements a solid strategy that will bring you more followers, engagement, and even profits. Today I’m going to be sharing 5 reasons why you need a social media manager. If you’re interested in hiring a social media manager, Confetti Social has some immediate availability so make sure to book your call now!
5 Reasons Why You Need a Social Media Manager
Reason #1: Not enough time on your hands
As solopreneurs, we do not have much extra time to be focusing on things we aren’t good at or aren’t directly bringing us in money. A social media manager will take all of the work out of it by providing you with complete management of your chosen profiles so you can focus on what you love.
Reason #2: You don’t understand social media
So you understand the importance of social media but you aren’t sure how to make it work for you and your business…then you should definitely consider hiring it out. Social media has the potential to bring you targeted customers who were not on your radar previously and a social media manager has the tools it takes to bring in those clients and help you start building your engagement today.
Reason #3 You want to increase your engagement
If you’re currently doing all the things you think you need to on your social media channels but your engagement is still lacking then it may be time to invest in a social media manager. A social media manager/strategist knows the best ways to increase engagement and get your audience talking about your offerings.
Reason #4 You’re lacking a true social media strategy
If you’re just posting sporadically and flying by the seat of your pants, then you may need the help of a social media manager. On social media, consistency is key so you can’t be posting all willy nilly and expect the followers, likes, and comments to just roll in because it’s just not going to happen.
Reason #5 You no longer enjoy it
Did you once enjoy managing your own social media channels but now it is just another thing to check off your ever-growing to-do list? Then it might be time for you to take on a social media manager. Doing something that feels like a chore and doesn’t generate a lot of profit for your business is unnecessary when you can have someone who is knowledgeable to do it for you.
But…it’s SO expensive.
I know, I know. Hiring out a social media manager/strategist isn’t exactly cheap…but once you find the right person, it is SO worth it. Think about it this way, when you buy clothes at Forever 21 you probably don’t expect them to last as long as the clothes you buy at a higher price, right? The same thing can be applied to hiring help for social media. Sure, there are cheaper options out there but someone who only charges $50 a month probably won’t have the same quality content as someone who charges more. This isn’t always the case, but in most cases, this rings to be true. You should always strive for quality instead of hiring the person with the cheapest services.
I hope this post has introduced you to the benefits of hiring out your social media and convinced you a little further why you need a social media manager.
Do you currently have a social media manager for your business? Why or why not? Please feel free to let me know down in the comments.